Update report by Gill Brittle, Respitality Developer at Shared Care Scotland
Scottish Tourism Week 3rd – 5th March 2015
March saw Glasgow host Scottish Tourism Week 2015. With over 9,000 decision makers from hotels, restaurants, visitor attractions, tour operators, transport operators, banks, local authorities and key public agencies attending the range of events taking place, this year’s Scottish Tourism Week was the biggest to date. I spend a mesmerising couple of days listening to the many and varied speakers who gave me a real insight into the challenges, hopes and threats uppermost in the minds of members of the Scottish Tourism Industry. The impact of the internet, Scottish standards of hospitality, ways to woo the customer, Scottish Tourism Strategy 2020, all featured. In between times, I ran around telling as many people as possible about Respitality.
Fergus Ewing, Minister for Business, Energy and Tourism (pictured) also spoke to me about Respitality and he also mentioned it in his speech.
The response from every one was very positive and I feel we’ve started raising the profile of Respitality. Let’s keep going. It was great to make strong contacts with many associations which I am continuing to develop. Respitality has been mentioned in some hospitality newsletters and some great people have already stepped forward with offers of short breaks for Carers.
Respitality Marketing Material
As mentioned last month, we’ve a selection of Respitality marketing materials. We’ve got folders, leaflets, certificates, thank you cards, business cards and the Respitality pledge book. This is in the style of a cheque book and it is hoped this provides an easy way to capture pledges of breaks. If you want some marketing material, please contact me.
As a new project, Respitality is taking advantage of social media to send out updates, communicate key messages and get everyone involved talking. It may take a bit of time to get going but I am happy to take suggestions on what you want to see, what updates you like and which ones you don’t like. So,
Also on our new website https://www.sharedcarescotland.org.uk/resources/respitality/
Respitality Delivery Group
The next meeting of the Delivery Group is on Thursday, 9th April at 10 for 10.30 at Shared Care Scotland offices at Dunfermline. This gives an opportunity for representatives from Carers Centres and Local Authorities to hear first hand, how people are getting on, progress reports and a chance to talk through the issues. Targets set for the project will also be discussed.
News from the Regions
Fife. As a result of Respitality being mentioned in some hospitality association newsletters, Fife have received more offers of short breaks. They are also liaising directly with providers of Respitality and starting to build relationships with them .
Falkirk. Falkirk Local Authority and Carers Centre are working together on Respitality. They have compiled a list of potential Respitality providers and these will be approached. They are also assessing their list of carers to decide who will benefit from Respitality. Falkirk Community Trust have offered to work with them to provide short daytime breaks and this is being progressed.
North and South Lanarkshire. N&SL are trying to obtain funding for a part time post to help develop their discount/voucher scheme and Respitality. In the meantime, they have secured some spa breaks and will start assigning these to Carers. New Lanark Trust have indicated their support and a small launch event is being considered.
Dumfries & Galloway. D&G are getting to grips with the Respitality processes and are deciding the best way to approach hospitality providers to obtain breaks. Contacts in the business sector are also being made.
Midlothian. Midlothian are arranging their first Respitality break with Thistle hotels with Carers from their MS Support group.
Key Results To Date
Number of Regions involved in Respitality: 1 (nearly more)
Number of respitality providers: 20
Number of Breaks taken: 9
Number of People taking part: 19